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Plans and pricing

Know what you pay. Know what comes with it.

Start free and add capacity as your business grows. Subscription prices include VAT. Meta messaging is billed separately, with no Moyafa markup.

Clear from the start

The right plan for your work.

The same prices for both sectors. Moyafa and Salla plans include Free, Growth and Pro at the displayed SAR prices, including VAT. Shopify subscriptions use their approved USD pricing.

Free

Try Moyafa with a small team.

0SAR / month

No monthly subscription

Start free
  • 50 AI credits / month
  • 2 dashboard users
  • Shared inbox and support tickets
  • 2 campaigns / month, 100 recipients each
  • 50 bookings / month
  • 2 calendars · 0 drivers
Compare plan details

Growth

More capacity for your team and customer care.

198.95SAR / month

Billed monthly · VAT included

Start with Growth
  • 3,000 AI credits / month
  • 10 dashboard users
  • Shared inbox and support tickets
  • Campaigns and saved customer segments
  • 200 bookings / month
  • 7 calendars · 3 drivers
Compare plan details

Pro

More capacity

For more bookings and larger operations.

499.10SAR / month

Billed monthly · VAT included

Start with Pro
  • 15,000 AI credits / month
  • Unlimited dashboard users
  • Shared inbox and support tickets
  • Campaigns and saved customer segments
  • No monthly booking cap
  • 15 calendars · 5 drivers
  • API and webhooks
Compare plan details

Dashboard users, bookable calendars and drivers are separate limits. Unlimited users in Pro does not mean unlimited calendars. Advanced dispatch and Smart Slots require activation and are in limited rollout.

See what each plan includes.

Compare what matters to your business. Open any feature to learn more.

Features & limitsFreeGet startedGrowthGrow your teamProScale your operations
Team & conversations
AI credits / month503,00015,000
Dashboard users210Unlimited
WhatsApp numbers11Unlimited
Customer support ticketsIncludedIncludedIncluded
AI replies, summaries and voice notesIncludedIncludedIncluded
Bookings & operations
New bookings / month50200Unlimited
Staff / resource calendars2715
Dedicated drivers035
Service areas110Unlimited
Material items550Unlimited
Material consumption rules3UnlimitedUnlimited
Service operations reportingNot includedIncludedIncluded
Marketing & automation
Campaigns / month2 · up to 100 recipients eachNo plan capNo plan cap
Saved customer segmentsNot includedIncludedIncluded
API and webhooksNot includedNot includedIncluded
Active automation flows1UnlimitedUnlimited

AI credits are not a fixed number of messages; usage varies by activity. Integrations require setup, and Meta sending rules apply to every plan.

Learn about AI credits

Your plan, credits and messages.

AI credits

Credits are consumed by activity; one message does not equal one credit. When managed credits run out, top up or configure the provider option available to your account to continue AI tasks. Manual team conversations remain available.

Meta messaging and shipping

These costs are separate from Moyafa’s subscription. Template, consent and sending rules still apply, including on plans with no campaign or return-case cap.

Booking limits and activation

At the booking limit, existing bookings remain and new requests go to the team for manual confirmation until renewal or upgrade. Advanced tools require setup and activation for your business. Existing contractual arrangements are preserved.

Meta fees, made clear

Estimate message cost before launching a campaign

Moyafa adds no markup to WhatsApp fees. Meta charges per delivered message, based on the recipient's market and message category.

Message category

Estimate for 1,000 delivered messages

187.88

0.19 per message

List-rate estimate before tax. Utility and authentication volume tiers can reduce the total. Service replies and utility responses inside Meta's customer-service window were free at verification. Meta's live rate card is the billing authority.

Verified 2026-08-27

Before you start.

A few things you might be wondering.

Talk to the Moyafa team
Will Moyafa fit my business?

Moyafa serves e-commerce and service businesses: home spa, appointments, field teams, retail and customer support. Start with the tools you need and configure them around your work.

How is the assistant different from saved replies?

The assistant uses business knowledge, conversation context and connected tools to reply, collect details and help with follow-up. You set its instructions, with human handoff when needed. Usage consumes AI credits.

Which plan includes exchanges and returns?

The dedicated exchange and return suite is included in Pro at SAR 499.10/month, with no monthly case cap. Growth includes ordinary support tickets. AI credits, shipping and Meta messaging retain their separate allowances or charges.

Does Moyafa send the refund?

The merchant issues the refund through the appropriate payment method, then records the amount and receipt in Moyafa. Exchange and shipping steps depend on the store’s integrations and setup.

Are WhatsApp messaging fees included?

Your Moyafa subscription covers the tools. Meta messaging fees are separate, with no Moyafa markup. Displayed subscription prices include VAT.

Can I start without an online store?

Yes. Set up services, team calendars and a booking page directly in Moyafa, or start with conversations and customer support. A store connection is needed when you want that store’s products and orders.

Your business grows. Moyafa grows with you.

Start with one simple step. Make the next one clearer.

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